• Creating Sell Sheets for your Art Licensing Portfolio

    As a licensing artist, you cannot underestimate the power of a Sell Sheet when promoting your art and patterns to Art Directors and Manufacturers. A Sell Sheet, (also called Tear Sheet) is essentially a marketing tool for your art. Your Sell Sheet doesn’t necessarily close the licensing deal but it’s a big step in creating […]

  • Coach or Agent? Do I Need Both?

      Guest post by Ronnie Walter The business of art licensing can be a lonely and confusing place. Not as lonely and confusing as say, a post-apocalyptic world in which you and Kanye West are the only remaining souls but still – lonely and confusing. You’ve read the books, scoured the internet for every conceivable […]